About

Insomniac Design
User Experience & Creative Director
2022 – Present

• Lead the creative team (UX, UI, Brand) including research, strategy, concept, and dev-ready designs

• Partner with strategy and technology disciplines to foster a culture of listening and collaboration

• Seamlessly and confidently communicate with clients and external vendors

• Provide timely and constructive feedback to team members across strategy, design, and technology

• Define the usage of and leverage design and prototyping tools

• Identify and solution client and project deliverables and issues

• Design highly accessible interfaces that balance business need, user need, and technical feasibility

• Design and ensure that

• Define project scopes, timelines, budgets, and resource allocations

• Collaboratively define the vision for the growth and development of the creative team

Clients: Net-Zero Data Public Utility (NZDPU), International Finance Corporation (IFC), DC Courts, Public Health Accreditation Board (PHAB)

DMI
Creative Director
2021 – 2022

• Led the creative team to ideate, develop, and market brands across a variety of verticals

• Led the UI team by defining process, which included conceptual thinking of all digital deliverables and setting up guidelines for how we approached design system management

• Partnered with disciplines leads to foster collaboration: senior leadership, account/project management, strategy, customer experience, and development

• Seamlessly communicated with internal teams, clients, and external vendors: videographers, illustrators, animators, photographers, and signage producers

• Collaborated with strategy lead to brief teams; gave space for teams to explore; and injected insight and industry understanding into the work

• Defined growth strategies for individual creative team members and conducted quarterly performance reviews

• Identified and solutioned client and project issues

• Developed new business pitches and scopes of work

• Crafted thought leadership pieces

Clients: Georgetown University, Herschend Family Entertainment (Globetrotters, Dollywood), Maui Jim, Pet Valu

DMI
Associate Creative Director
2017 – 2021

• Worked alongside creative directors to ideate concepts with support from a team of art directors, designers, and copywriters

• Worked closely with the strategy team to ensure projects and deliverables align with the creative brief

• Led the creative team to ideate, develop, and deploy national brand campaigns

• Guided the UI design team on digital projects that ranged from websites to apps

• Worked closely with development teams and product owners to ensure the design vision for digital products was realized

• Conducted competitive brand assessments to understand client landscapes

• Juggled multiple projects at once, ensuring that deadlines and client expectations were met

• Managed project resourcing and conducted quarterly performance reviews for the design team

• Worked with discipline leads to establish and define growth plans for all employees

Clients: Arhaus, Clyde's, Georgetown University, Information Builders, International Spy Museum, Metropolitan Washington Airports Authority, Origin, Pep Boys, TJX: Marshalls, Ubamarket

Pappas Group
Art Director
2013 – 2017

• Designed materials across all brand touchpoints: logos, stationery, digital assets, marketing materials, and signage

• Worked with the creative and strategy teams to ideate, develop, and oversee the deployment of national brand campaigns

• Worked with the UX and development teams to create engaging app and website experiences

Clients: AARP, AOL, Hershey’s Chocolate World, JW Marriott, George Washington's Mount Vernon, NTCA – The Internet and Television Association, .NYC, Georgetown University School of Continuing Studies

Guide Studio
Graphic Designer
2005 – 2013

• Worked to create concepts for identity, interactive, and multi-media marketing campaigns

• Designed and oversaw the printing of brand collateral and annual reports

• Met and coordinated with paper and print vendors by writing specs, reviewing proofs, and attending press checks

• Assisted environmental graphic design leads in the design of brand and wayfinding programs for communities

• Worked closely with outsourced developers to produce websites on WordPress

• Helped craft quotes and scopes of work for potential clients

Clients: AE7, Cleveland Cavaliers, City of Kent, City of North Olmsted, City of South Euclid, Cliffs Natural Resources, Fairmount Minerals, Gateway District, Heinen’s, Heritage Ohio, Lake Erie College, One of a Kind Pet Rescue, Western Reserve Academy